Conscious Public Relations Inc.

What’s Your Business?

Conscious Public Relations Inc.’s mission is to positively change what we see in the media and online by passionately embodying Positive Relations in all aspects of our work and lives. We specialize in Publicity campaigns to traditional media (magazine, newsprint, radio, TV, and online)
and Social Media Management, including weekly blogging and basic analytics.

Why Did You Start Your Business?

Sandra Nomoto rebranded to Conscious PR Inc. in 2012 because she wasn’t feeling passionate about the type of client work she was taking on, and representing products and services she wouldn’t buy herself. She decided to focus on clients who shared her values of connection, community, and the environment, and who were running businesses that actually make the world a better place.

What Does It Say On Your Business Card?

Are you conscious?

What's Your Neigbourhood And Why Do You Love It?

Sandra has lived and worked in East Vancouver her entire life and finds it a vibrant, changing community. It’s a great place to raise children in, and it’s amazing to see once-abandoned streets thrive with local businesses. She now lives and works in South Main.

Best Kept Secret or Little Known Fact About Your Neighbouhood?

Roots Cafe on Main & 49th Avenue. (shh!)

The One Piece of Advice You’d Give Other Local Businesses Is….

always be on the hunt for an even more local supplier you can use.

What’s The Most Important Business Lesson You’ve Learned?

You can’t do it alone. Get help from peer colleagues, a mentor or coach, and professional business organizations with supportive staff and members, like LOCO.

What's The Best Business Move You've Made Recently? The Worst?

We recently raised our rates to ensure that we are working with clients who understand the value that we bring to their business and audiences. The worst business moves I make are the ones when I try to figure things out on my own, and spend too much time without asking for help.

What Local Suppliers (goods or services) Can't You Live Without? Why?

We can’t live without our Accountant Dat Wong because he helps us see what’s going on in our business through our numbers. We can’t live without our Web & E-mail hosts Essetino Artists, who make us look good online and communicate with everyone. And, Saul Good Gift Co. for helping us to celebrate our clients each year with a special gift.

What's A Little Known Fact About Your Business?

Conscious PR Inc. has helped local small businesses to open new locations, start social movements, and go from 6 to 7-figure businesses through publicity campaigns that reach the right audiences and open new markets for them.

What Inspires You to Keep Moving Forward?

We want to change what we see in the media by spreading more stories of positive social change in traditional and social media. This need for change inspires us to keep moving forward.

One Thing That Never Ceases to Amaze You About Doing Business Here Is….

the number of smart, creative, and innovative business owners here that succeed.

Too Many Trips, Calls, Meetings, Emails, Tweets...What's Your Favorite Escape?

Travel.

How Does Your Business Work To Better Our World?

Conscious PR Inc. works with game-changing conscious companies to help them to get eye-popping stories through the right media channels. We help them inspire and educate consumers to take action and help change the world for the better.

How Are Your Products/Services Environmentally And Socially Beneficial?

As a virtual company, we aim to create maximum work output with as minimal environmental impact as possible. We critically select the clients we work with, favouring as much as possible projects that have a social impact or encourage the protection of the environment and conservation efforts.

Why Is Local Important To You?

Supporting local businesses means supporting the community, the local economy, and eventually ourselves. The less time it takes to visit or do business with someone closer to you, the more efficient our lives and businesses can be.

How Do You Support Other Local Businesses?

I shop local as much as possible, and am always on the hunt for a supplier that could be closer to where we live and work.

You Are Excited About The Future Because…

the world is in a state of needing change. Awareness about supporting the community around us and doing business with each other locally is one way we can do our part to make the world a better place.